Youtube Channel Done Right
So far, I've been very underwhelmed by the premium content and channels Youtube and Google have launched over the last year. In fact, as I've noted on this blog before, I think there are a number of issues with their model. That being said, I do think some of the channels will succeed - and succeed massively. When I saw the launch video for YOMYOMF today, I immediately added them to my list (although, I figured RyanHiga could launch it successfully on his own).
They are truly embracing what their audiences love and doing it on a bigger, better level. Here's the video.
Congrats to that team on kicking ass.